The annual Women in Super Mother's Day Classic turns 16 years in 2013. Started in 1998, this fun run and walk was inspired by the contribution of research in improving the survival rate of women who diagnosed with breast cancer.
Organised by Women in Super (WIS), a national advocacy and networking group for women employed in the superannuation and financial services industries, the Mother's Day Classic (MDC) was established to raise funds and awareness for breast cancer research. Each year volunteers from the group help to put the MDC together. WIS celebrated Canberra's 100th birthday by recognising 100 fundraisers who were touched by breast cancer.
Today, MDC is Australia's biggest breast cancer research fundraiser and national charity event with AUD14.8 million raised so far. It involves a 4 kilometre and 8 kilometre walk and run held in scenic locations across Australia such as The Domain in Sydney, Alexandra Gardens and the Tan Track in Melbourne and along the beautiful beachfront and The Esplanade on the Gold Coast.
MDC has also become an integral part of Mother's Day celebrations for tens of thousands of Australians and this year, MDC is aiming to top its record of 125,000 Australians in the 2012 event.
Here are 7 reasons to do something active and fun with Mom on Mother's Day and support breast cancer research at the same time through the 2013 MDC.
More people of all ages from around Australia have walked or run in MDC. Age is certainly no limit with the oldest participant being a 92 year old woman in the Sydney event.
Michelle Bridges / Photo by Eva Rinaldi Celebrity and Live Music Photographer of Flickr
It is Australia's biggest Mother's Day event with the fun run and walk taking place even in exotic Hamilton Island and remote locations like Weipa in Far North Queenland. MDC 2013 events will take place on Sunday, 12 May in every capital city and numerous regional locations including Ararat in Victoria, Yerong Creek in NSW, Kangaroo Island in South Australia and Denmark in WA. Tasmania, Northern Territory and the ACT will also host MDC events. With 74 event locations around Australia, there's a high chance that an MDC will take place near you.
Run, walk and meet with the MDC ambassadors. Fitness guru Michelle Bridges has joined MDC to help raise funds for research. She believes MDC is an "awesome event that encourages more than 100,000 people to get up, get out of the house and pound the pavements, whilst doing something really meaningful on Mother's Day". Michelle who also has a family history of breast cancer will be joining the event in Melbourne but already has some 355 participants registered in a Michelle Bridges 12WBT team for the MDC events around Australia. She will be joined by another MDC ambassador and fashion model, Rebecca Judd, who will stroll her baby son Oscar in his first 4 kilometre event. MDC ambassador and 2 time world champion athlete, Jana Pittman, will interview survivors about their stories at the finish line in Sydney.
Jana Pittman / Photo by Fergie10 of Flickr
An excellent reason to bring the family, a group of friends and even work mates together and have a fun day out together with other Australians. While MDC has become an important annual landmark event for survivors and for the families of those lost to breast cancer, the event's National Manager, Sharon Morris, shared that wonderful vibe of people running and walking in pink fancy dress and teams with quirky names like the Save the Titty Committee is central to the event.
If you are unable to participate in the run or walk, you can still attend MDC and join in the entertainment and activity taking place around the course, support all walkers and runners and volunteer to help out.
All participants are in the running for spot prizes, which are given out around the course on the day.
All proceeds from MDC over the past 16 years were donated to the National Breast Cancer Foundation (NBCF), a non-profit organisation that promotes and supports research into breast cancer prevention and treatment. NBCF research projects range from better detection methods, treatment options and ways to improve the quality of life for the growing number of survivors. The Largest amount raised by a single fundraiser was AUD32,376.67 by Spiro Maroulis from Geelong in 2012.