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Winenutt Virtual Cellar

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by Chloe Jane (subscribe)
A 20-year-old Adelaidian law student, trying to broaden her horizions (and hopefully yours). Especially while she is stuck at home!
Published March 25th 2020
You can still drink wine with friends
At every Friday at 4pm, for the foreseeable future, WineNutt has planned a 'virtual cellar' for their customers. These 'Virtual Cellars' will be held via Zoom, an online meeting platform, and will proceed just like a normal wine tasting except you will be able to talk to the winemaker themselves!

I spoke to Jackie and John, the owners of WineNutt, about what they think the future holds, and how they are going to face the challenges that have arisen with this pandemic. Jackie told me, "it's important to them both, to stay connected with their customers and the community - even if they can't sell any wine". A true testament to the community they hope to create virtually with their online cellar doors, and how they truly care about the wellbeing of their local community.

And they are both super pleased with how their first virtual cellar went!

WineNutt's first virtual wine-tasting - a great success!
WineNutt's first virtual wine-tasting - a great success!


With a successful launch, there are talks of more wineries coming onboard (online!), including a number of McLaren Vale and Adelaide Hills wineries.

Adam Jacobs, a winemaker for Doc Adams Wines in McLaren Vale, is excited to be a part of the next virtual cellar, "Winenutt's approach to reach out to their customers is extremely innovative particularly in this time of consumer and health uncertainty. Our customers over 30 years have always supported our industry by visiting our cellar doors and wine tastings and dinners so now it's time for us to come to them."

He continued, "Equally this is a fun forum of wine discussion which is positive and fun, and I urge customers to join in. The wines we have on offer are simply sensational and to offer a wide selection of varietal styles I'm proud of. I look toward to chatting with you in the coming weeks".

Doc Adams Wine Tasting - Like this but Virtual!
Doc Adams Wine Tasting - Like this but Virtual!


In a time like this, it is really important to support the Australian wine industry. The affected wineries, in the face of government closures, have lost export orders to other countries, wholesale orders to pubs, restaurants and more across Australia and have had to close their own cellar doors too.

And this all follows the devastating impact that the Christmas and New Year bushfires had on wineries and people across Australia, having to deal the loss of many vines and whole wineries and for those who survived, having to cope with smoke-taint that can make surviving grapes unusable.

Ali, (Unley, SA) enjoyed her first virtual winetasting, 'I loved our Virtual Cellar experience. The combination of being able to taste the wine whilst chatting to the wine maker online (especially with the current isolation restrictions) is great. I love that you can join for either one session or a series of six is great as I can gain an understanding of wine from a winemaker and also enjoy the experience with wine lovers from all over the globe.

I didn't order my tasting wine pack in time for the first session however WineNutt were fabulous and suggested I try a bottle of the same type/variety that I already had. The winemaker was so knowledgeable that he was able to talk about the subtle differences between the wine everyone else had and mine!
'

There is an event every Friday! to join in, you can pre-buy a tasting pack on the WineNutt website, which includes 6 bottles of wine of different varieties, that correspond with the upcoming planned virtual cellars! Or if you want to join to be able to speak to some industry professionals without committing to buying the wine, they are providing free introductory tickets.

See you on Friday!
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Why? to promote community and enjoy a glass or two!
When: Every Friday @ 4pm Adelaide, SA time
Where: Zoom Online Meeting Platform
Cost: free with the option to pre-purchase wines to taste
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