Adelaide is Not boring! Creative consultant for Spray & Write design studio and 5000 review site. Blog spot Elegantlymessedup@wordpress.com
Published June 5th 2012
Adelaide is getting out of it's over conservative rut and producing places that are owned by a younger generation and reflect old fashioned sensibilities in a new style. The Edge café at Brighton has had a slow metamorphosis along with the whole of Jetty Road at Brighton. The current owner, Troy, took over from his parents who ran it as a corner store, where I remember going to get the best mixed lolly bags in town, and he has transformed it into a funky, retro yet upper class café.
You can see the influence of Troy's experience in fashion design in everything visual about the café from its logo to its interior design. People who like retro furniture will die from envy when they see all the tables, chairs, lamps and artwork he has collected to create the 70's feel.
The food is some of the best on the street and I believe set the standard for the feel of the whole strip. It is somewhere you can meet for a coffee, get a full on lunch or breakfast or just roll on up from the beach for an ice cream.
The atmosphere is always upbeat and the staff are always perky which reflects good management and pride in sustaining a culture. It is an obvious favourite for locals but even those dropping in for the weekend will probably check this colourful and friendly environment for a spare seat before settling for a table somewhere else.
The style and success of The Edge also reflects the owner's love of its locale. Nobody minds if you tap off your sandy shoes at the front step or mooch about in your bikini in summer, this is a truly Aussie beach place where staff and customers are respectful and smiling. This establishment fits so perfectly because before it existed it was what everyone wished was available on Jetty Road. The Edge is currently supporting a local artist to paint two murals so watch out for that and there are rumours of a courtyard being opened next spring.