Star Wars The Last Jedi movie has already arrived in town. And I found out today, that it even comes with it's own pop up gallery and special limited edition t-shirts. The exhibition is free to view.
Radio Velvet has colloborated with Star Wars The Last Jedi to release a number of special limited edition t-shirts that are designed by famous contemporary pop culture artists. Think Adnate (the big billboards of people's faces around Sydney and Melbourne), Justine McAllister, Lister and various others.
Who is Radio Velvet you say? Radio Velvet are a premium t-shirt label started by the former CEO of Mambo (the surf lifestyle brand).
Radio Velvet Star Wars The Last Jedi Bourke Street Melbourne
Why buy a special edition t-shirt? Well, because they are world exclusive, there is only 100 of each in each run. And each special edition t-shirt comes with it's own especially designed artwork from the exhibition. This is film marketing at its finest! Each artwork, and t-shirt sold are collectables. So something to share for the kids and grandkids! (Sure that they will be happy with that, I know my nieces and nephews would be).
To view the amazing artworks and buy yourself one of the special limited edition t-shirts (priced at $75 each), make your way to 421 Bourke Street.
I suggest that you take your phone, as some of the artworks are interactive, your money (if you intend on buying something), and your fellow Star Wars fans down to 421 Bourke Street where the Pop Up Gallery is. (You'll find the pop up gallery at the corner of Bourke Street and McKillop Street, just half a block down from the Myer windows up the hill).
The exhibition runs until mid February, it's free, and it is excellent.