Nominate a goal amount
Personalise your page with photos and messages
Invite your friends – think Facebook, Twitter, Pinterest, text messages – and use the free resources like posters, invites and digital images
Basic maths shows why a team will come in handy: you want 120 cupcakes? Get 9 other people on your team making one dozen each, and think of the variety. Don't have a favourite recipe? The RSPCA has that covered too. Go here for recipes including chocolate, vegan, gluten-free and even "pupcakes" for your canine friends.