Taking place once a year, Parklife may not be revolutionary or unique in terms of the line-up on offer, but it is definitely a very fun and enjoyable experience. Personally, I believe the foundations of a successful festival should be built on providing the customers a great time, no matter the quality of the line-up.
The artists are only half of the formula, and don't necessarily make the experience. Parklife works because it is so easily accessible, with all the acts scattered on various stages but still within walking distance from each other. It's great to be able to jam to the mellow tunes of one act, and within five minutes be body-popping to the hardcore dubstep of Nero.
In terms of production value, Parklife gets a lot of things right. The festival actively encourages being 'green' and this is evident in not only the aesthetics, but also the eventual clean-up process. Customers are persuaded to collect cups, cans and bottles, with each item handed into recycling equal to one dollar, which can be used on all food and drink throughout the day. This is a brilliant way to promote a greener environment and also get more people involved in the clean up process.
As I mentioned before, Parklife may not have the front-page headliners like Beyonce, Coldplay or Kings of Leon, but it does have an eclectic mix of smaller, more industrial artists, popular with more underground loving audiences. It also offers a wide variety of international acts, with artists from America, Sweden and the UK, to name a few. All these elements play to the audience Parklife is aiming for and is successful in obtaining.
Some acts put on truly great performances, with English exports Katy B and Example getting the crowd suitably pumped and screaming along. For me, Simian Mobile Disco provided one of the day's best performances, making their show as much about the flashing strobe lighting as it was the music. Renowned for their light shows, Simian definitely didn't disappoint and the crowd loved it.
Parklife is currently continuing to tour Australia; Sun 25 Sept - Perth (Wellington Square)
Sat 1 Oct - Brisbane (City Botanic Gardens) Sun 2 Oct - Sydney (Kippax Lake, Centennial Park)
Mon 3 Oct - Adelaide (Botanic Park)
Where:Sat 24 Sept - Melbourne (Myer Music Bowl & Kings Domain), Sun 25 Sept - Perth (Wellington Square), Sat 1 Oct - Brisbane (City Botanic Gardens), Sun 2 Oct - Sydney (Kippax Lake, Centennial Park), Mon 3 Oct - Adelaide (Botanic Park)