Those who have heard of it or been before will know exactly what I am talking about. All I can say is in preparation for going keep an open mind. Forget every pre-conceived ideas about the things you like and don't like and especially what you think should go together.
The experience is largely tapas based in that you receive a lot of small bite sized tastes of things, rather than large individual meals. The menu is set out into two sections, one comprising of bite sized taster plates and the other of slightly larger entree sized dishes. At first it's a bit overwhelming, everything seems a bit far fetched but bear with it.
The wait staff are incredibly friendly and understand your plight. Our waiter advised that we should each order three of the taster plates and one of the entrees each and it turned out to be the perfect amount of food. For those worried they'll leave hungry, you are able to order more at any time and the food came out super speedily.
I personally like to try new things but for me some of the food sounded much too adventurous. Nevertheless when I actually tasted it, each mouthful was like a flavour explosion. The only real downside was the wine menu which I could not make heads or tails of as they were all Spanish wines I had never heard of. However if you just ask your waiter they'll ask you what you usually drink and recommend a Spanish version.
Movida is more suited to a special occasion as the dining experience is unique and the food can get a bit pricey. Overall it was one of the most amazing places I have eaten at and hope to visit again.