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Designer Series Runways @ MSFW 2012

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Image courtesy of City of Melbourne

This year Melbourne Spring Fashion Week (MSFW) will transform the city into a destination and stage for 7 days of fashion events, exhibitions and shows. Lionel's Melbourne is set to dress up and party down from Monday, 3 September until Sunday, 9 September.

MSFW is about fashion's recent history, the rise of global brands, runway shows and visionaries, the business of fashion and their collective influence on the Melbourne fashion scene. MSFW is also about showcasing the latest local trends at City Square, the 4 fresh faces, emerging designers and their exhibitions and shopping.

The awaited hallmark runway event of MSFW is its Designer Series which showcases the nation's top fashion designers and a first-hand view of their upcoming Spring/Summer collection. Supported by KEVIN.MURPHY, Mecca Cosmetica, and media partners Seven Melbourne and FashionTrend Australia, the Series also pays homage to the personality of Melbourne city characterised by a unique mix of vibrancy, open-mindedness and cultures. Here's the schedule of runway shows and designers to fill your wardrobe with the trendiest for the coming season.

Runway 1

Tuesday 4 September
7pm and 9pm
Styled by Peter Simon Phillips

Designers:
Designers of Runway 1 / Image courtesy of City of Melbourne


Runway 2
Wednesday 5 September
7pm and 9pm
Styled by Kate Gaskin

Designers:
Designers of Runway 2 / Image courtesy of City of Melbourne


Runway 3
Friday 7 September
7pm and 9pm
Styled by Peter Simon Phillips

Designers:
Designers of Runway 3 / Image courtesy of City of Melbourne


Runway 4
Saturday 8 September
7pm and 9pm
Styled by Emily Ward

Designers:
Designers of Runway 4 / Image courtesy of City of Melbourne
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Why? The hallmark runway event of the MSFW, the Designer Series Runways offers a first-hand view of upcoming spring/summer collections from Australia’s most revered designers.
When: See article for dates and times of each runway
Phone: Ticketek 132 849
Where: Melbourne Town Hall
Cost: Ticketek - AUD25 for Balcony seating and AUD35 for Floor seating
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