In case you're wondering, for the uninitiated, the MICE you'll be joining in the laneway celebrates Melbourne International Coffee Expo 2019. La Marzocco would like to welcome you to MICE the only way they know how. Join them at Whitehart Bar, 22 Whitehard Lane, Melbourne on Thursday 7 February 2019 from 6pm to 11.59pm. This is a free event though you need to register to attend.
One of Melbourne CBD's most secluded laneways, just a 10 minute walk away from the MCEC Expo, take the edge off the first day of Australia's biggest coffee exhibition and hit the laneway for tunes, brews and Primo Pizza, serving you the finest Neapolitan wood-fired pizza Melbourne has to offer. The laneway will be livened by Jamie Bennet & Co from Crown Ruler who'll be spinning the tunes with Magnetic City being the night to let your hair down and lose yourself to funk, boogie and disco.
La Marzocco will shout you to beers and vinos between the hours of 6-9pm, only available to registered ticket holders so get your name on the guest list! Maximum 2 registrations per guest.
Once you've registered, find them at MICE STAND 46 to get your Ticket Holder Lanyard Pass which will gain you access into the event. If you can't make it to see them on Day 1, you can catch them at the laneway entrance for a toast to the coffee industry, and we all know that Melbourne is huge on coffee culture.
MICE is known throughout the Asia Pacific as the largest and most exciting dedicated coffee event. A phenomenal 11,043 café owners, roasters, baristas, equipment manufacturers, service providers and more flocked to the Melbourne Showgrounds in 2018. This year it runs from 7-9 Feb 2019, 10am to 5pm at the MCEC with the 7th and 8th for TRADE ONLY and Sat 9 Feb for TRADE and PUBLIC. The public can get tickets here for $38.50 for a one day pass, and children 16 and under don't require tickets.