The grand opening of Irregular Choice first Australian store on Swanston Street Melbourne featured brand new never-before-seen footwear and accessories with free nail art, slushies, popcorn, fairy floss, unicorns and glitter and a lavish launch party with a dee-jay.
Starting in 1999, designer Dan Sullivan brought some wow factor to Brighton in England with his new style of shoes. Famous celebrities like Katy Perry, Miley Cyrus, Whoopie Goldberg, Paloma Faith, Jessy J and Nicky Minaj have sported his designs now known as 'Irregular Choice'. Who needs a dress, when you can express your personality with dazzling shoes and accessories?
Well-heeled and sure-footed, you can make an impression with a pair of Irregular Choice designer shoes. With designs from Disney through to Star Wars, there's more shoes than Cinderella could ever dream of including Toy Story, Bambi, and Mickey Mouse. You can have your boots and all, heels, flats, sandals, plush pumps and accessories to match, with a men's and kids line too. There's something for everyone in the family from shoelaces to handbags, platforms to totes, scarves and earrings to match.
Put your best forward and step into Irregular Choice and step out like a celebrity. Or maybe a bride? Irregular Choice has a bridal range, so if you're looking for something out of this world for your special day, head straight in store to insert your tootsies into extra special shoes that would make Prince Charming swoon and Cinderella jealous.
Of course, you don't need to get married to purchase the range of magnificent foot bling in this store. Like Dorothy, tap those heels together and head to Irregular Choice and try some 'catterfly tights' with 'Daisy Dream' boots and make your wishes come true with an IC beauty pack. With Autumn on its way, check out the latest range of boots and sneakers to keep your feet warm, and classy.