It's a tough world out there for creatives, and figuring out how to market and promote yourself can be one of the biggest challenges in building up a sustainable independent creative practice. Sometimes a little self-marketing can be a BIG help but this can be a scary prospect! With a few simple steps, it's totally achievable.
For eight years Amie has maintained her own creative business as an independent filmmaker, workshop facilitator and community arts practitioner. Amie founded Colour Box Studio in 2012 with a big dream and budget of close to zero which has now grown to support over 300 artists via pop up shops, events, exhibitions and more!
The masterclass will discuss important topics such as creating and maintaining your own website and Facebook page, compiling and sending newsletters via Mailchimp, writing media releases, design and photography tips, pricing and the possibilities of crowdfunding. Finding and targeting your audience will be another key focus of the class.
The class includes refreshments and is limited to five participants, to ensure a quality workshop experience. The class is also a great opportunity to meet other Melbourne creatives and get behind the scenes of an independent arts business. Be sure to book early to avoid missing out!