I feel that I can't keep this fantastic shopping hot spot a secret anymore –at the risk of missing my most precious bargain shop to the masses, these days we are all craving a bargain and I feel it's my duty as a shopping savvy Melbournite to share this find with you.
Clear It! Brunswick St Fitzroy. This is the clearance centre for notable names such as Gorman (a Melissa George favourite designer I believe), Alannah Hill (your one stop shop for all racing, wedding and evening ultra-feminine attire), and more funky brands such as Princess Highway, Dangerfield, and Friends of Couture.
On the corner of Moor St and Brunswick St, it is a big white building with a tiny sign on the front that says "Clear It". Once inside, your mind boggles at the sheer site of so much stock –don't get disheartened, going through all the clothing racks and discovering all the nooks and crannies is quite fun and almost therapeutic.
Most items are heavily discounted, and depending on the brand you can get lots of clothes on the cheap. I regularly pick up t-shirts or tops for $20, dresses for $30-40. There are so many jackets lining the walls upstairs you can't not find one to keep you warm in winter.
There are lots of other fun items, many accessories and shoes. The fascinators and jewellery make this store super crazy busy just before the Cup Carnival, and most fascinators are only $40 or less.
As Alannah Hill tends to encompass the upper stratosphere of expensively priced garments, you may find her clothes are still around the $200 mark, however, sign up for emails from Clear It Online and you may spot a sale with dresses down to around $40-60.
Also for the more creative of us, upstairs also houses a range of fabrics, ribbons, bits and pieces from Alannah Hill, and faulty items (if you're handy with a sewing machine you could fix these easily, but only pay as little as $10-20 for a dress). There are many brides in here with their Mums trying to find ribbons to match a DIY bridesmaid dress.