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Racecourse Road PINKed Up for Breast Cancer Awareness Month

Home > Brisbane > Unusual Events | Fundraisers | Community Events | Charity | Afternoon Tea
by May Cross (subscribe)
I'm a writer, artist and keen photographer living in Brisbane.
Event: -
Celebrating 10 years of supporting Breast Cancer Awareness
Have you ever noticed the Poinciana trees lining Racecourse Road? They are among the most beautiful flowering trees in the world. And they are even more glorious during the month of October when they are embellished in pink ribbons for charity. From the River to the Racetrack on Racecourse Road, all 72 of the trees will be adorned and adored.

tree of remembrance, pink'd up, racecourse road
Tree of Remembrance (image from organiser's website)


Pink'd UP on Racecourse Road is celebrating 10 years of supporting Breast Cancer Awareness. The awareness campaign started with a few balloons tied to the trees in October 2008 - but the balloons didn't last for a month. So in 2009, the idea was to have a constant visual display for the entire month. Pink florist ribbon was added to the project for longevity. The evolution of the tree decorations over the past 9 years has been a creative story in itself: from recycled products, to individual artistic twists by business owners, locals and members of the community.

pink bike, racecourse road, breast cancer pink'd up
Get on your bike to Racecourse Road (image by writer)


The 2015 design was inspired by a local stylist who created a beautiful array of different pink ribbons tied to the trees. A sense of individuality, femininity and freedom evolved from the free-flowing ribbons, proving this design to be the most popular to date. Four metres of hot pink organza will be added to the ribbons this year.

coctail affair, pink'd up, racecourse road
Pretty in Pink Cocktail Affair (image from organiser's website)


"Adopt-A-Tree" project was created to help raise funding for the cost of the decorations and to involve the local business owners, the community groups and residents in the event. The main aim was to market the "Awareness Campaign" to the greater community of Brisbane with 10% donated to Mater Chicks in Pink. All trees will have a plaque with the adopter's details .

"The Tree of Remembrance" project has been established in the grounds of St Augustine's Anglican Church. Thinking of someone you love, this is your opportunity to commemorate loved ones by writing a heartfelt message and leaving your thoughts on a tree. Hearts, pens and pins are all supplied.

Pink'd Up Markets (image from organiser's website)


You're Invited to help support this worthy cause at one of the fundraising events listed below:

Eagle Farm Markets at Doomben Racetrack gets Pink'd UP. Visit the Pink Charity Stall over the first three weeks of October at the Markets on 1st, 8th and 15th. The 15th will be a giant celebration, being the 6th Birthday Party. Lucky door prizes each day.
Pink'd UP Raffle, including shopping, racing, dining and indulgence prizes. First Prize is valued at over $2,000!
Pink'd UP Jumble Sale and morning tea on 4th. Bargains for everyone from designer wear to bric a brac and everything in-between. At St Augustine's, supporting Mater Chicks in Pink
BBQ at Ascot Plaza every Friday during October. The BOQ team will again host their famous Pink'd UP BBQ, serving up snags for lunch and delicious cupcakes for morning and afternoon tea.
Make it a Pink Friday must do. Pretty in Pink Cocktail Party on Friday the 13th. Indulge in three hours of yummy canapes, beverages, live entertainment, plus auctions and raffles. $20 from every ticket will be donated to Mater Chicks in Pink
Pink'd UP High Tea on 20 October.

For further information and more events click here.

eagle farm markets, birthday party, racecourse road
6th Birthday Party (image from organiser's website)
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Why? To see a sea of pink trees
When: For the whole month of October
Where: Racecourse Road, Ascot
Cost: Some free events
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